This past year, the cloud gaming industry has become a vibrant marketplace where influential partnerships are happening - such as the Microsoft alliance with Sony and Google with BT - amplifying the opportunity that cloud gaming represents for the gaming industry and highlighting its growth potential. But the industry faces some significant technological challenges, as ensuring the continuity and quality of the gaming experience is crucial, in order to build an audience and a trustworthy reputation for cloud gaming platforms and products.The Cloud Gaming Congress Webinar Series will congregate the critical mass of the emerging cloud gaming industry, to define game streaming business models, overcome technological hurdles in distribution and create partnerships between content creators & platforms, and gaming companies & tech providers.The series will navigate between technical and business-related topics, critiquing current service offerings, evaluating consumer behaviors, and extracting key insights for smart business decisions and stronger business models. Telco & network experts will discuss leveraging 5G to optimize the cloud gaming experience and assess strategies to overcome challenges such as latency and packet loss. Finally, we will discuss the future direction of the gaming industry, analyzing the relationship between console/PC and cloud gaming going forward.We will be exploring the expansion of content creation through cloud gaming as well as how the cloud will revolutionize the gaming industry by allowing game publishers & developers to close the gap with their customers, and by enabling a new wave of data insights for gaming companies.“What will be interesting is when you develop cloud to run natively onto servers and you take advantage of thoseresources whether it’s computer storage or into network creating a persistent world that can host millions of gamers at the same time continuously, that transformation is gonna be enabled over the next decade and it’s gonna change the world of gaming and cloud gaming is really just the beginning...” Marcus Kennedy, GM, Gaming Division, Client Computing Group, IntelRegister to attend the second webinar in the series: